This customer is a freight forwarder in the port of Helsinki, Finland, specialising in cargo consolidation and LCL transports. They provide groupage transport, international forwarding, terminal handling, and warehousing.
The customers of this container carrier expect a high level of information on the reliability of their shipments. Current track and trace systems are inadequate because there is no continuous tracking through the transport chain; it is limited to a few key locations. Providing accurate information was a real challenge.
This lack of overview caused inefficiencies and costs. This was especially the case when something went wrong with one of the shipping partners along the way. Therefore, the company wanted a simple solution that would give them a clear and transparent overview of the entire supply chain across multiple countries, logistics partners & means of transport.
By using TAG.WIFIWORLD (with 98 per cent global coverage), the carrier can now track all valuable shipments such as pharmaceuticals or consumer electronics that travel from China to Europe and across Russia from start to finish.
At the moment their customers hand over the goods, the TAG-WIFIWORLD is simply added to each pallet or container. Once activated on the online platform via the mobile app or desktop PC, both the carrier and the customer can track the shipment and receive immediate notification if a container is opened, delayed or misdirected. Once the goods have reached their final destination, the consignee sends the tracker(s) back to the carrier via a standard envelope provided.
From day one, CHECK has been able to help provide complete visibility of the entire supply chain across countries, suppliers and transportation modes. The data from the live TAG-WIFIWORLD trackers helps our customer provide answers about the location of shipments in record time. It has also resulted in lower costs and higher quality of service.
In addition, collected data enables the company to evaluate its partners based on objective, independent information and this analysis can serve as a basis for joint operational improvements. By systematically implementing the TAG.WIFIWORLD in daily transports, our customer has been able to reduce the processing time for customer enquiries by 50% and the customer retention rate has increased by 20%. This has led to increased trust between the carrier and its customer base.
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